Go Behind the Scenes of Ciara’s ‘I’m Out’ Music Video


A lot of work went into the music video for Ciara‘s collaboration with Nicki Minaj,I’m Out,” and in an exclusive new video, fans get to see it all.

The choreographer, Jamaica Craft, explains her vision for the video.

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“We went more old-school Hollywood musical. We were very inspired from actual glam Hollywood musical into Bollywood musicals, as well, and then mixed it with some strong videos from the ’90s.”

Although she wouldn’t specify which vintage videos exactly, Michael and Janet Jackson‘s “Scream” is an obvious inspiration for Ciara’s “I’m Out.”

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In another scene in the video, Ciara evokes Marilyn Monroe’s iconic white dress from The Seven Year Itch.

To listen to her upcoming album Ciara before its July 9 release, check out the free stream on iTunes here!