Lady Gaga Channels Donatella in Versace Ad Campaign: Photos


Lady Gaga has been named the face of Versace‘s Spring/Summer 2014 campaign, and the “Applause” singer began her reign by posing as Donatella Versace — the creative director for the brand — in an ad campaign shot by photographers Mert Alas and Marcus Piggott in London.

In one photo, Mother Monster dons a long, blonde wig a la Donatella, and the songstress reclines on a lounge chair while rocking the same lilac dress she wore at the American Music Awards on Sunday. The stunning snapshot also features the brand’s Medusa emblem, which Gaga rocks around her neck and above her waist.

In another still, Gaga is leaning against the sofa’s armrest in a shimmery black frock while holding a black Versace purse as she blankly stares away from the camera.



“I’m so happy to be working w/ @Versace for the new Campaign! What do you wanna wear this Spring? #Donatella #famiglia,” Gaga tweeted on Saturday.

What do you think of Mother Monster’s ad campaign?