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Christian Siriano Expands His Brand To Makeup

Posted 8/6/2009 at 9:50am by Ali
Christian Siriano Expands His Brand To Makeup
Christian Siriano, winner of Project Runway, called in to Ryan's radio show Thursday to give details about his affordable collection through Payless and his new line of Victoria's Secret make-up.

Siriano teamed up with Payless to create a high-quality, fashionable shoe and purse collection, without breaking the bank.

"They're totally my style and very dramatic and have a great kind of edge and design to them and I think right now that's so important."

The collection will launch at the end of the summer, but fear not, he'll be designing with them for four seasons!

The twenty-three-year-old is branching out into the makeup field as well, creating a line to retail at Victoria's Secret.

The world of makeup has always played a factor in Siriano's life, he told Ryan.

"I was around makeup all the time, it was kind of thrown into my lifestyle." 

Believe it or not, he used to be a makeup artist before winning Project Runway.

He attributes his win to keeping sight of his long-term goal of becoming a major designer in the industry.

"I really stuck with it and my goal was really to be a successful designer and really brand myself in that way, so I think I just took the ball and kept rolling with it," he said.

To purchase Siriano's makeup line, visit victoriassecret.com.

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